My little girl didn't want to wear a medical ID bracelet because face it, the traditional ones are just plain ugly. We found this one and she fell in love with it. She reports that the bracelet is very comfortable -- she sleeps, showers, and does sports while wearing it, and it never bothers her. I worried that she might remove and ugly or uncomfortable bracelet, but she leaves this one on all the time. It's lovely and well made, and the tag is engraved on both sides. That's a plus since she has more than one medical condition, and gives me room to have more than one contact number. We are thrilled with this bracelet. When a friend was diagnosed with diabetes, she went here for her bracelet on our recommendation.